Tag Archives: marketing campaign

Time to Write Your Yearly Marketing Plan

Writing a marketing plan isn’t hard. Writing an Executable marketing plan takes a lot of thought and creativity. Let’s get to work and make an Executable marketing plan.

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Retarget, Remarket…What The Heck Is It?

Retargeting/remarketing is a great concept that may take up more of your time and money than you want to spend. Take a look at what retargeting/remarketing really mean before you decide that you want to jump in

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11 Steps to Getting Your Business Booming

There are so many different facets to consider when marketing your business. Here are 11 random things that I have found where businesses fail.

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12 Months of Marketing Resolutions

Take small bites out of your resolutions. Set up a 12 month calendar.

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Is Your Shoestring Marketing Broken?

Committing major marketing dollars to a single location isn’t necessarily a good choice in today’s world.   Marketing isn’t a pay for it and forget it product.  This is true whether the commitment is to a particular ad, to your web page or to your collateral materials (brochure, business card, etc.) Here are 12 points that […]

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I Don’t Need To Worry

It’s easy to ease off on marketing when your business is running gangbusters but what happens when your clients begin dropping off?

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Marketing Plan vs. Marketing Program vs. Marketing Campaign

Putting together a marketing plan is just the start for marketing your business. You need to define your marketing program for each of your products and then you need to develop your marketing campaign to meet your goals and objectives that you identified in your marketing plan. Here is a brief description of each.

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Email or Social Media? Which One Works Best For You?

How do you decide whether to send your message about your RV campground out in an email? Maybe you should use Social Media sites? What kind of RVer do you cater to? It does make a difference.

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